Sony Takes Minority Stake in Fortnite Maker With $250 Million Investment

Sony has made a $250 million investment to acquire a minority
stake in Epic Games, the developer ofFortnite and the
Unreal Engine used increasingly in Hollywood production.

Said Epic founder/CEO Tim Sweeney in a released
statement: â€œSony and Epic have both built businesses at the
intersection of creativity and technology, and we share a vision
of real-time 3D social experiences leading to a convergence of
gaming, film, and music. Together we strive to build an even more
open and accessible digital ecosystem for all consumers and content
creators alike.â€

Kenichiro Yoshida, chairman, president and CEO
of Sony, whose Playstation 5 is set to be released later this year,
added in a statement, â€œEpic’s powerful technology in areas such
as graphics places them at the forefront of game engine development
with Unreal Engine and other innovations. There’s no better
example of this than the revolutionary entertainment
experience, Fortnite. Through our investment,
we will explore opportunities for further collaboration with Epic
to delight and bring value to consumers and the industry at large,
not only in games, but also across the rapidly evolving digital
entertainment landscape.â€

While the companies didn’t reveal specific plans on how they
will collaborate, Epic’s Unreal real-time gaming engine is
growing in use in Hollywood’s animation, VFX and production
communities. Sony Innovation Studios in Los Angeles has been
developing virtual production capabilities, which were prominently
featured last January in the company’s CES exhibition area.
Unreal has enabled numerous virtual productions, such as Jon
Favreau’s The Mandalorian. Sony Pictures Animation and
Sony Pictures’ Imageworks VFX unit might also benefit from a
closer relationship with Epic as they continue to evolve their
production pipelines.

Epic Games’ free-to-play battle royale
game Fortnite has proved to be a leading media platform
since its launch in 2017. The game has topped 350
million registered users and holds regular in-game events such as
screenings of Christopher Nolan films and the trailer for his new
movie Tenet, as well as a virtual performance from artist
Travis Scott that drew more
than 12 million concurrent viewers.

Sony has made a $250 million investment to acquire a minority
stake in Epic Games, the developer ofFortnite and the
Unreal Engine used increasingly in Hollywood production.
Said Epic founder/CEO Tim Sweeney in a released
statement: â€œSony and Epic have both built businesses at the
intersection of creativity and technology, and we share a vision
of real-time 3D social experiences leading to a convergence of
gaming, film, and music. Together we strive to build an even more
open and accessible digital ecosystem for all consumers and content
creators alike.â€
Kenichiro Yoshida, chairman, president and CEO
of Sony, whose Playstation 5 is set to be released later this year,
added in a statement, â€œEpic’s powerful technology in areas such
as graphics places them at the forefront of game engine development
with Unreal Engine and other innovations. There’s no better
example of this than the revolutionary entertainment
experience, Fortnite. Through our investment,
we will explore opportunities for further collaboration with Epic
to delight and bring value to consumers and the industry at large,
not only in games, but also across the rapidly evolving digital
entertainment landscape.â€

While the companies didn’t reveal specific plans on how they
will collaborate, Epic’s Unreal real-time gaming engine is
growing in use in Hollywood’s animation, VFX and production
communities. Sony Innovation Studios in Los Angeles has been
developing virtual production capabilities, which were prominently
featured last January in the company’s CES exhibition area.
Unreal has enabled numerous virtual productions, such as Jon
Favreau’s The Mandalorian. Sony Pictures Animation and
Sony Pictures’ Imageworks VFX unit might also benefit from a
closer relationship with Epic as they continue to evolve their
production pipelines.
Epic Games’ free-to-play battle royale
game Fortnite has proved to be a leading media platform
since its launch in 2017. The game has topped 350
million registered users and holds regular in-game events such as
screenings of Christopher Nolan films and the trailer for his new
movie Tenet, as well as a virtual performance from artist
Travis Scott that drew more
than 12 million concurrent viewers.

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